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For freelancers with a few client accounts

7 reasons for freelancers and small agencies to run client Facebook ads with AdChat

By Eric, founder of AdChat · Updated · 5 min read

If you look after Facebook and Instagram ads for a few clients, most of your week is the same loop: check each account, fix what broke, explain it to the client. Here's how AdChat turns that loop into a few questions in a chat. (Managing more than three accounts? Read the FAQfirst, we're honest about the limit.)

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  1. 1

    Every client account in one conversation

    Connect up to 3 ad accounts and name the one you mean: “For Northside Physio, which ad had the cheapest booking last week?” No switching business managers, no reloading Ads Manager with the wrong account selected. The multiple accounts guide shows how to write prompts that never mix accounts up.

    Connected ad accounts3 of 3
    • B

      Bloom & Co (florist)

      act_…4821

      $38/day
    • N

      Northside Physio

      act_…1907

      $25/day
    • K

      Kettle Coffee Roasters

      act_…6650

      $60/day
    “For Northside Physio, which ad had the cheapest booking last week?”
    Example. The numbers are made up.
  2. 2

    Client-ready summaries instead of screenshots

    Ask for “a short summary of last week for the client, in plain English, with the three numbers that matter” and paste it into your email. Claude can also draw the chart. You stop spending Friday afternoon building a report nobody reads past the first line.

    Claude summarising key takeaways from a Facebook ads account through AdChat
    A real conversation in Claude, using AdChat on a live ad account.
  3. 3

    Changes are drafts, and every one can be undone

    On the Agent plan, nothing goes live until you approve it. Each draft shows the before and after. Budgets, statuses, bids, targeting and names can be put back in one click from the change log, so a wrong click on a client account is a minute's fix, not an awkward phone call.

    Change log

    • Budget · Retargeting 30d

      $40 → $55 a day · 2 min ago

      Undo

    • Paused · Ad “Summer v2”

      Active → Paused · Yesterday

      Undo

    • Created · “Spring sale” campaign

      Created paused · Mon

      Undo
    Example. The numbers are made up.
  4. 4

    Spend rules protect your clients' budgets

    Set a maximum budget increase per day (default +20%), a daily cap for the whole account, a dollar amount above which it must ask, and campaigns no tool may ever touch. The rules run in code, not in the prompt, so a creative named “ignore previous instructions” does nothing.

    Spend rulesActive

    • Max budget increase

      +20% per day

    • Account daily cap

      $150

    • Ask me first above

      $50 change

    • Never touch

      “Evergreen – Best sellers”

    Blocked:raising “Broad 25–45” from $30 to $60 is +100%, above your +20% rule.
    Rules live in the dashboard and run in code, not in the prompt.
  5. 5

    You hear about problems before the client does

    The Agent watches each account for eight things: cost per result spikes, tired creative, spend pacing, spend with no results, ad sets stuck in learning, disapproved ads, an expiring Facebook connection, and budgets changed outside AdChat. You get an email with a suggested fix you can approve from your inbox.

    From: AdChat alerts

    Subject:Cost per purchase up 46% on “Broad 25–45”

    Over the last 3 days, “Broad 25–45” spent $186 for 7 purchases ($26.57 each). The two weeks before averaged $18.20. Frequency is 3.9, so the ads are probably tired.

    Suggested change

    Pause ad “Summer v2” and move $20/day to “Retargeting 30d”

    ApproveOpen in AdChat
    Example. The numbers are made up.
  6. 6

    A Monday report that says what your changes did

    Every Monday: what happened, which of last week's approved changes helped, which are too early to call, and up to five suggested changes with approve buttons. It's the honest answer to “so what did you do for us last week?”

    Your weekly ads report · Monday

    What happened

    Spend $1,140 (+6%), 92 purchases (+11%), cost per purchase $12.39 (−4%).

    Did last week's changes help?

    Pausing “Summer v2”: yes, account CPA −8% since. Retargeting +$15: too early to call.

    Suggested this week

    3 changes, each with an approve button.

    Example. The numbers are made up.
  7. 7

    A flat price you can put on an invoice

    $19 a month for the connector, $35 for the Agent, whatever your clients spend. No credits and no percentage of ad spend, so it's one predictable line on your costs. More on setting this up in the freelancer guide.

    Ads agents with an approval step · lowest monthly plan
    AdChat Agent$35Ryze$89AdAmigofrom $99GoMarble Operator$399
    Lowest listed monthly plan of each ads agent that asks before changing things, from each vendor's pricing page, November 2026. Plans differ in features and limits.
Eric, founder of AdChat

A note from the founder

AdChat is new, small and independent, so you won't find thousands of reviews here yet. What you get instead: I read every email myself, and the trial needs no card, so you can judge it on your own account. If something doesn't work for you, write to me at [email protected].

Eric, founder

Try it on your own ad account, free for 7 days

The trial includes everything, the AdChat Agent too, and needs no card. Then pick a plan: AdChat Agent at $35 a month if you want it watching the account, or AdChat MCP at $19 for the connector alone. If you don't pick one, AdChat simply pauses.

AdChat MCP

For people who already live in Claude or ChatGPT

$19/month

or $190/year (2 months free)

  • Ask about spend, results and audiences in plain English
  • Create, edit, pause and resume campaigns, ad sets and ads
  • Targeting: location, age, interests, lookalikes, custom audiences
  • Works inside Claude and ChatGPT (MCP server)
  • Up to 3 ad accounts
Start free for 7 days

The trial includes the full Agent. No card. Pick a plan after 7 days.

Recommended

AdChat Agent

For people who want the account looked after

$35/month

or $350/year (2 months free)

Everything in MCP, plus

  • Our own chat, no Claude or ChatGPT needed (300 messages a month)
  • You approve every change before it goes live
  • Undo any change in one click
  • Set limits, like a max daily budget
  • Approve changes right from your email
  • Remembers your goals and what worked
  • Checks your account on day one and finds wasted money
  • Emails you when something goes wrong
  • A weekly report in your inbox
  • See your real profit with Stripe, Shopify or a spreadsheet
  • Send it files: spreadsheets, PDFs, screenshots
  • Looks things up on the web when it needs to
Start free for 7 days

The trial includes the full Agent. No card. Pick a plan after 7 days.

Frequently Asked Questions

I manage more than 3 ad accounts. Does it work for me?
Not on one plan yet: each plan connects up to 3 ad accounts. If you manage more, email [email protected] and tell me how many. Those emails decide whether agency pricing comes next.
Do my clients need to give me anything new?
No. AdChat sees the ad accounts your own Facebook login can manage in Ads Manager. If you already have access, you pick which accounts to connect.
Can AdChat change a client's account without me?
No. It starts read-only, it only acts when you ask, and on the Agent plan every change is a draft you approve. Mark any campaign as protected and no tool can touch it.
Can I white-label the reports?
Not yet. You can ask the AI to write the summary in your voice and paste it into your own report or email.
What does it cost after the trial?
AdChat MCP is $19/month, AdChat Agent $35/month, both cheaper yearly. The trial includes the Agent and needs no card.

Do Monday's account checks in ten minutes

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