For anyone who runs Meta ads

7 reasons to run your Facebook ads from Claude or ChatGPT

By Eric, founder of AdChat · Updated · 5 min read

Ads Manager was built for full-time media buyers. Most people running Facebook and Instagram ads are not. They have a shop, a clinic or three clients, and they open Ads Manager to answer one question. AdChat lets you ask Claude or ChatGPT instead, using your live ad account. Here are seven reasons to try it, and in the FAQ, the reasons it might not be for you.

No credit card needed. Then from $19/month. Cancel anytime.

  • Approved Meta app
  • Read-only until you say so
  • 7 days free, no card
  • New campaigns start paused
  1. 1

    You ask in plain English and get a straight answer

    “Which ad had the cheapest purchase last week, and why?” AdChat pulls the live numbers from your Meta account, with breakdowns by age, placement, country or device, and Claude or ChatGPT explain them in normal words. No columns to configure, no exporting to a spreadsheet.

    It reads campaigns, ad sets and ads, any date range, and compares periods for you. If you don't know what CPM or frequency means, ask. It explains that too.

    Claude using AdChat to show spend, clicks, CPC and conversions for a Facebook campaign
    A real conversation in Claude, using AdChat on a live ad account.
  2. 2

    It works in the AI app you already pay for

    AdChat is an MCP server, the standard way to give AI apps new skills. You paste one URL, https://mcp.adchat.app, into Claude, ChatGPT, Claude Code, Cursor or Codex, sign in once, and the same ~40 tools show up everywhere.

    Don't use any of those? The Agent plan has its own chat at adchat.app, nothing to install.

    https://mcp.adchat.appCopy
    • Claude
    • ChatGPT
    • Claude Code
    • CCursor
    • CCodex
    • AdChat chat
    One connector URL, the same ~40 tools in every app.
  3. 3

    It can look, but it can't touch until you say so

    A new connection is read-only. AdChat can see your results but can't change anything until you turn on write access in Settings. When you do, every campaign, ad set and ad it creates starts paused, so nothing spends a cent until you switch it on yourself.

    It connects through Meta's official Marketing API as an approved Meta app. Your Facebook token is stored encrypted, and you can disconnect any time.

    Permissions
    • Read results, audiences and ads
    • Create, edit, pause and resume
    • New campaigns start paused
    What a new connection can do. You flip the middle switch when you're ready.
  4. 4

    It builds campaigns from a sentence

    Say what you sell, who it's for and what you want to spend. AdChat creates the campaign, ad set and ad, uploads your image, searches interests and locations, and can estimate how many people an audience reaches before you commit. It also builds lookalike, website-visitor and engagement audiences.

    Never run ads before? Tell it that. It walks you through the few one-time steps that have to happen in Meta itself, like adding a payment method.

    AdChat
    Ad account connected

    Set up a campaign for my bakery. $15 a day, people within 10 km.

    Here's the plan. I'll create it paused so you can look first.

    ✓ Done

    “Bakery · local” created (paused)

    • Goal: website visits
    • Ages 25–55, within 10 km of your shop
    • Interests: baking, coffee, brunch
    • Budget: $15 a day
    Example conversation. The numbers are made up.
  5. 5

    It finds the money you're wasting

    Ask “where am I wasting money?” and it looks for the usual leaks: ads with spend and no results, ad sets stuck in learning, tired ads with frequency above 3, budgets spread over too many ad sets. Each finding comes with the change it would make.

    Want to try that before signing up? The free ads checkup runs the same read-only audit without an account.

    AdChat
    Ad account connected

    Where am I wasting money this month?

    Three ads spent $214 with no purchases:

    • Summer v2 · video$96 · 0 sales
    • Carousel · gifts$71 · 0 sales
    • UGC · Sarah$47 · 0 sales
    • Static · bestseller$9.80 per sale

    Want me to pause the three and move $20 a day to the bestseller ad?

    Example conversation. The numbers are made up.
  6. 6

    One flat price, whatever you spend on ads

    AdChat MCP is $19 a month. There are no credits, no per-message meter inside Claude or ChatGPT, and no price brackets that climb with your ad spend. (The Agent plan's built-in chat has a fair-use limit of 300 messages a month.)

    Meta's own Ads MCP is free, and worth trying. It's being switched on one ad account at a time, though, so many accounts can't use it yet. Here's how they compare.

    Meta ads connectors for Claude and ChatGPT · monthly
    Meta Ads MCPFree (beta)Pipeboard Free$0, 30 runs/wkAdChat MCP$19, no meterPipeboard Pro$29.90
    From each provider's site, November 2026. Meta's server is free but in open beta and not on every account; Pipeboard's free plan has 30 runs a week on 2 accounts.
  7. 7

    When you want more, there's an agent that keeps watch

    The AdChat Agent($35 a month) adds what a chat can't do on its own: it checks your account for problems, emails you when costs jump, sends a report every Monday, and turns every change into a draft you approve and can undo. The free trial includes it, so you can see which plan you need.

    From: AdChat alerts

    Subject:Cost per purchase up 46% on “Broad 25–45”

    Over the last 3 days, “Broad 25–45” spent $186 for 7 purchases ($26.57 each). The two weeks before averaged $18.20. Frequency is 3.9, so the ads are probably tired.

    Suggested change

    Pause ad “Summer v2” and move $20/day to “Retargeting 30d”

    ApproveOpen in AdChat
    Example. The numbers are made up.
Eric, founder of AdChat

A note from the founder

AdChat is new, small and independent, so you won't find thousands of reviews here yet. What you get instead: I read every email myself, and the trial needs no card, so you can judge it on your own account. If something doesn't work for you, write to me at [email protected].

Eric, founder

Try it on your own ad account, free for 7 days

The trial includes everything, the AdChat Agent too, and needs no card. Then pick a plan: most people start with AdChat MCP at $19 a month. If you don't pick one, AdChat simply pauses.

AdChat MCP

For people who already live in Claude or ChatGPT

$19/month

or $190/year (2 months free)

  • Ask about spend, results and audiences in plain English
  • Create, edit, pause and resume campaigns, ad sets and ads
  • Targeting: location, age, interests, lookalikes, custom audiences
  • Works inside Claude and ChatGPT (MCP server)
  • Up to 3 ad accounts
Start free for 7 days

The trial includes the full Agent. No card. Pick a plan after 7 days.

Recommended

AdChat Agent

For people who want the account looked after

$35/month

or $350/year (2 months free)

Everything in MCP, plus

  • Our own chat, no Claude or ChatGPT needed (300 messages a month)
  • You approve every change before it goes live
  • Undo any change in one click
  • Set limits, like a max daily budget
  • Approve changes right from your email
  • Remembers your goals and what worked
  • Checks your account on day one and finds wasted money
  • Emails you when something goes wrong
  • A weekly report in your inbox
  • See your real profit with Stripe, Shopify or a spreadsheet
  • Send it files: spreadsheets, PDFs, screenshots
  • Looks things up on the web when it needs to
Start free for 7 days

The trial includes the full Agent. No card. Pick a plan after 7 days.

Frequently Asked Questions

Do I need a paid Claude or ChatGPT plan?
No. Claude supports custom connectors on every plan, including Free (limited to one custom connector). In ChatGPT, custom MCP servers depend on your plan, and some plans only allow tools that read. If neither works for you, the AdChat Agent plan has its own chat.
Can the AI spend my money by mistake?
Not by default. AdChat starts read-only, and once you turn on changes, everything it creates starts paused. It only acts when you ask. On the Agent plan, changes are drafts you approve, with one-click undo and spend limits you set.
Why pay $19 when Meta's Ads MCP is free?
If Meta's server works on your account and in your AI app, use it. AdChat is for the many accounts Meta hasn't enabled yet, for apps Meta's server doesn't support (such as Cursor and Codex), and for people who want read-only by default.
Does it work for Instagram ads?
Yes. Instagram ads run through the same Meta ad account, so everything works for Facebook and Instagram placements.
Does AdChat do Google, TikTok or LinkedIn ads?
No. AdChat only does Meta (Facebook and Instagram). That focus is why it's simple to set up and cheap.
What happens after the 7-day trial?
Pick AdChat MCP ($19/month) or AdChat Agent ($35/month), both cheaper yearly. If you don't, AdChat pauses. We never had your card, so there's nothing to cancel.

Ask what happened to your ads last week

Connect your ad account and try it for 7days. If it isn't useful, don't subscribe. There's no card on file, so there's nothing to cancel.

Free for 7 days · then from $19/mo

No credit card.

Start free