Is AdChat Legit? An Honest AdChat Review (2026)
Quick answer
Yes, AdChat is legit. It's an approved Meta app that connects your Meta and Google ad accounts to Claude, ChatGPT or its own chat, through official OAuth sign-in, and asks before anything that spends money. I make it, so weigh that: it's a small, new, independent product with few public reviews yet, and it costs $29 or $49 a month after a 7-day free trial.
Key takeaways
- AdChat is a real, working product: a hosted MCP server (mcp.adchat.app) and agent for Meta (Facebook, Instagram) and Google Ads.
- It's an approved Meta app with full Marketing API access. You sign in with Facebook or Google; it never sees your passwords.
- By default it asks before anything that spends money, goes live or can't be undone. New campaigns, ad sets and ads start paused.
- Connect is $29/month, Agent is $49/month, both for all your ad accounts. 7-day free trial, no card. Cancel anytime.
- It's small and new, built by one independent founder. There are few public reviews yet, no team seats and no TikTok.
What AdChat is
AdChat lets you run Facebook, Instagram and Google ads by chatting with AI. You ask “which ad wasted the most money this week?” or “pause the ad sets with no purchases” and it answers from your live account, or makes the change.
Technically it's a hosted MCP server at https://mcp.adchat.app. You paste that one address into Claude, ChatGPT, Cursor, Claude Code, Codex or another MCP app and sign in. Meta and Google Ads come through the same link and the same account. On the Agent plan there's also a hosted chat on adchat.app, so you don't need an AI subscription, plus undo, spend rules, monitoring and a weekly report. Setup guides: Claude, ChatGPT, Google Ads.
Who's behind it
I'm Eric Strohmaier, and I build and run AdChat. It's independent: no big company and no investors. I built it because small businesses and freelancers lose hours in Ads Manager, and AI was missing a safe way into their ad accounts.
I read support email myself at [email protected]. More on the about page.
Proof it's legit
No star ratings or testimonials here, because there aren't enough public reviews yet to be meaningful. These are things you can check:
Approved by Meta
AdChat went through Meta's App Review and has full access to the Marketing API, with ads_read, ads_management, business_management, pages_show_list and pages_read_engagement approved. What that means.
Sign-in with OAuth, no passwords
You connect Facebook and Google through their own login screens and pick which ad accounts to share. AI apps connect to AdChat by signing in too, so there's no key in the URL. You can remove access from your Facebook or Google settings at any time.
Encrypted tokens
The access token Meta gives AdChat is stored encrypted with AES-256-GCM, with the key kept apart from the database. Security details.
Clear data handling
The privacy policy says what is stored and for how long. Ask for deletion at [email protected] and your data is deleted within 30 days.
It asks first, and new things start paused
Changes that spend money, go live or can't be undone wait for your yes, with the old and new values. You can set an account to ask before every change. New campaigns, ad sets, ads and copies are created paused.
Change log and undo
On Agent, every change is logged with what it was before, and most can be undone with one click for 30 days. Undo can't un-spend money, which is why spend rules exist.
Cancel anytime
The trial needs no card, and paid plans are monthly or yearly with no contract. See pricing.
AdChat pricing
Every new account gets a 7-day free trial of everything, no credit card. Then:
| Plan | Connect | Agent |
|---|---|---|
| Monthly | $29/month | $49/month |
| Yearly | $290/year | $490/year |
| Ad accounts | All of them | All of them |
| Meta and Google Ads in Claude, ChatGPT and other MCP apps | Yes | Yes |
| Asks before anything that spends money or goes live | Yes | Yes |
| Hosted chat, no AI app needed | No | Yes, 300 messages/month |
| One-click undo and change log | No | Yes |
| Spend rules and protected campaigns | No | Yes |
| Monitoring, alerts and weekly report | No | Yes |
| True profit from Stripe or Shopify | No | Yes |
Prices in USD. Neither price changes with your ad spend or number of accounts. Full details on the pricing page.
Honest limits, and who should not use it
- It's small and new. One founder, a young product, and few public reviews or case studies yet. If you need a vendor with a long track record, that's a fair reason to wait.
- Meta and Google Ads only. No TikTok, Snap, Reddit, LinkedIn or Microsoft Ads.
- On Google, it can't create new campaigns, and the built-in chat reads Google Ads but can't change it yet. Changes go through Claude, ChatGPT or another MCP app.
- No team seats. Agencies that need separate logins and permissions per teammate should look elsewhere.
- No customer-list upload, no bulk ad creation and no carousel ads.
- No free plan. You get 7 days of everything, then pick a plan.
- No read-only mode. Every plan can make changes; the safety comes from asking first, paused-by-default creation and, on Agent, undo and spend rules.
Good fit: small businesses, freelancers and solo marketers on Meta, or Meta and Google, who want plain-English answers and an AI that asks before it spends. Not a fit: multi-platform agencies needing team seats and bulk launches, or anyone who wants an AI to scale budgets on its own overnight.
How it compares
- Best Meta Ads MCP servers in 2026: AdChat, Meta's official MCP, Pipeboard and others side by side.
- Best Google Ads MCP servers: Hosted servers and Google's own open-source one.
- AdChat vs Meta's Ads MCP: Free and first-party, but rolling out account by account.
- AdChat vs Pipeboard: More platforms and a free tier versus approvals, undo and spend rules.
- Pipeboard alternative: The short version, with a feature table.
FAQ
Is AdChat legit?
Yes. AdChat is a working product run by its founder, Eric Strohmaier. It's an approved Meta app with full Marketing API access, connects through Facebook's and Google's own OAuth login screens, and stores access tokens encrypted. It's also small and new, so there are few public reviews yet.
Is AdChat safe?
AdChat never sees your Facebook or Google password, and you choose which ad accounts it can reach. By default it asks before anything that spends money, goes live or can't be undone, and new campaigns, ad sets and ads start paused. On the Agent plan, spend rules limit what it can change and most changes can be undone with one click for 30 days.
Is AdChat free?
No. There's a 7-day free trial of everything with no credit card. After that, Connect is $29 a month ($290 a year) and Agent is $49 a month ($490 a year). Both cover all your ad accounts, and neither price changes with your ad spend.
How much does AdChat cost?
Connect: $29/month or $290/year, for your Meta and Google Ads accounts inside Claude, ChatGPT and other MCP apps. Agent: $49/month or $490/year, adding the hosted chat, undo, spend rules, monitoring, a weekly report and true profit.
Does AdChat work with Google Ads?
Yes, since 13 November 2026, through the same MCP link and account as Meta. It handles reports, search terms, keywords, negative keywords, daily budgets, pausing and enabling, and new responsive search ads (created paused). It can't create new Google campaigns, and its built-in chat reads Google Ads but can't change it yet.
Who makes AdChat?
Eric Strohmaier, an independent founder. There's no big company or investor behind it. He answers support email himself at [email protected].
What are the best AdChat alternatives?
Meta's official Ads MCP if it's enabled on your account (free, Meta only). Pipeboard if you need TikTok, Snap or Reddit, a free plan, team seats or bulk ad creation. Google's open-source Google Ads MCP if you're technical and only need read-only reports. Madgicx or similar ad platforms if you want autonomous automation in a dashboard.
Can I cancel AdChat anytime?
Yes. The trial needs no card, so there's nothing to cancel if you don't pick a plan. Paid plans can be cancelled at any time from the billing page in your dashboard.
7 days free, no card. Cancel anytime.